Jobs in Pods has added a new feature to its jobcasts, Full Text Transcripts.
Available for an additional fee of $49 per jobcast, the transcripts of the entire interview will be listed below the audio. This will make the jobcast even more search engine friendly since SE’s like Google and Bing love this type of content. It will also allow job seekers to quickly “scan” the audio for interesting sections.
Downloads via Jobsinpods.com have been steadily increasing for months. Since we have switched to a new hosting platform for our audio we’ve been able to see the big picture of where and how our jobcasts are being consumed.
October Downloads: 3,293
November (in progress): 3,803
Downloads (June-Nov): 14,611
As you can see November has been our best month ever. Of the total downloads since June, 85.2% of downloads came from websites while 12.5% came from our iTunes channel.
We just published a new version of our presentation video. In 7 minutes it will tell you most of what you need to know about our audio jobcasting process. For a more in depth look at our service call 203.572.2053 to set up an online demo. http://jobsinpods.com/
The world of mobile recruiting is still a nascent one but Facebook fan pages have a way to use SMS right now that is free and easy to use. If your company has a fan page on Facebook we suggest you begin to use and promote SMS updates to potential candidates and promote your latest jobs.
Here is further proof that if you use new media to communicate to your customers your company will have a much more favorable impression. Research firm eMarketer released this latest info which caught our eye. Podcasting your jobs is a perfect example of new media in action.
To succeed the article says: “If companies are going to be a mainstay in new media, they’re going to have to realize consumers expect more than a passive existence,” said Mike Hollywood, Cone’s director of new media, in a statement. “New media are about experience, dialogue and immediacy. There was a time when just being in new media got you the gold star for effort. But consumers are continually refining their expectations and more and more are looking for specific interactions.”
Intel’s employment branding commercial is now playing on TV and of course Youtube, so it counts as social media recruiting.
This might be the first ever employment branding spot we’ve ever seen on regular TV (by a corporation). It looks to be part of a new ad campaign that we really love. It’s positioning themselves as a “cool” place to work, unlike any other. Nice job Intel!
We’re happy to announce a new distribution channel for Jobs in Pods. Its called Stitcher Radio. Its a cool app for your smartphone (iphone or blackberry) that lets you hear shows without downloading them. Instead it streams them to your device on demand.
Its becoming an on demand world and thats why podcasts are so popular. You can consume then WHENEVER YOU WANT. People are busy these days. On demand shows help them time-shift.
Podcast your jobs! Let candidates hear what it's like to work at your company. An audio version of your company's available job openings is the perfect Employer Branding technique to reach those passive candidates. Learn how it works. Or call us at 203-572-2053