MySpace vs Facebook: a recruiters choice

January 14, 2008 at 11:54 am | In Social Networks |
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With MySpace being the first big social network on the scene, there were obvious opportunities for employers to exploit it. But the reality is its not very good for recruiting. Someone once described it as the “online version of a teenagers bedroom wall”. They are right.

The one exception in our eyes is lower end retail and customer service jobs. A number of companies in this space have been able to leverage their MySpace page for recruiting purposes. We’ll be featuring some of them over the next few weeks on this blog.

“Facebook is the white collar social network and MySpace is the blue collar one”

While thinking about MySpace it occurred to us that there are big differences between them and Facebook. Even though MySpace is bigger than Facebook in terms of users the two sites are perceived much differently. We think Facebook is the white collar social network and MySpace is the blue collar one.

So it makes sense then that certain types of companies will do better than others when it comes to recruiting on each. Look for the first company feature later this week.

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