Some stats from a jobcast

Many have asked about metrics when jobcasting. Well, here’s an example of the effectiveness of Jobs in Pods.

One of the first podcasts we did was for our own hiring needs. We were seeking a part-time podcaster to assist with our clients. From that brief 3 minute podcast we received over 20 very qualified applications. Since it was a work at home job it was picked up by several work at home sites which linked back to our site. The total number of plays & downloads so far has numbered 202.


Author: Peter Clayton

Peter Clayton is "Chief Jobcaster" at He is an award-winning producer/director of corporate marketing videos and podcasts. Peter is founder/host of TotalPicture Radio, focused on talent acquisition, HR, TA tech, and leadership.

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