Social media blogger Shel Israel has a great post on the effects of social media on HR. We couldn’t have said it better ourself.
Social Media can put a whole lot more humanity into that which we call Human Resources. On both sides, people can use it to show who they are, which, in the end, may be more valuable than just show what they’ve done and what skills the job entails. Instead of filling slots, recruiters can start having conversations with team members. All sorts of relevent information can be shared. For example, video tours of neighborhoods where employee families live, including local parks, schools, summer arts festivals.
Ultimately, social media can not only restore the humanity to human resources. It can make the entire recruiting-hiring process a more accurate matchup at lower cost. Why would any company not move in this direction?